Located in the Yangtze River Delta with rich resources, Jiangsu Province is not only a world-class cluster of cosmopolitan cities, but also a renowned manufacturer of consumer goods
Jiangsu Province is located on the eastern coast of Mainland China with a total area of 107,200 square kilometres. It administers 13 prefecture-level cities including Nanjing, Wuxi, Xuzhou, Changzhou, Suzhou, Nantong, Lianyungang, Huaian, Yancheng, Yangzhou, Zhenjiang, Taizhou and Suqian. As of the end of 2019, Jiangsu registered a permanent population of 80.7 million, making it the most densely populated province in Mainland China. It recorded a GDP of RMB9,963.15bn, representing a per capita GDP of RMB123,607.

Profound heritage and culture
With the Yangtze River and Huai River running through it, Jiangsu’s inland navigation is well-developed and further facilitated by the Beijing–Hangzhou Grand Canal. Its proximity to the sea fosters a trade-oriented economy that has helped the region prosper. It is one of the birthplaces of ancient Chinese civilisation and a multitude of cultures are well-respected. It’s no wonder numerous painters, writers, scientists and economists have hailed from Jiangsu.

Prosperous economy and abundant resources
Jiangsu, Shanghai and Zhejiang form the Yangtze River Delta urban cluster, which is one of the six largest world-class urban agglomerations. Jiangsu’s per capita GDP and Regional Development and Livelihood Index rank first among all provinces in Mainland China and are on par with those in middle- and upper-class developed countries. Jiangsu has been a place of prosperity since ancient times and is located at the heart of the Yangtze River Delta. It is the only province where all of its prefecture-level cities are among the top 100 cities in the country, with three achieving a GDP exceeding RMB1,000bn. Moreover, the top four of the country’s top 100 counties are all located in Jiangsu.

Booming tourism
Jiangsu has a long history and a high concentration of gardens, scenic spots and historical sites. It boosts abundant tourist attractions including Nanjing, the country’s old capital; Suzhou, which is affectionately called “paradise”; and the mausoleums of the first emperor of the Ming dynasty and the founder of modern Mainland China, Sun Yat-sen. Moreover, the province’s ancient canals are as spectacular as the Great Wall. It is also known for having a dense water network, magnificent mountains and beautiful gardens.
Advantageous location
Highways in Jiangsu register a total mileage of 158,000 kilometres. There are nine civil airports and nine first-category aviation ports. The two main railway lines of Beijing–Shanghai Railway and Lanzhou–Lianyungang Railway pass through the area. The Nanjing–Shanghai section of the Beijing–Shanghai Railway is one of the busiest railways in Mainland China, with trains passing through every five minutes during peak hours. While Jiangsu borders the Yellow Sea in the east, the Yangtze River and the Beijing–Hangzhou Grand Canal criss-cross Jiangsu. The Taihu Plain and Lixiahe Plain are densely covered with water networks, making water navigation an important means in the transportation system of the province and laying the foundation of the province’s economic success.

Jiangsu is also a major port province. Seven of the 53 major ports in Mainland China listed by the Ministry of Transport are in Jiangsu, while five of the 25 major coastal ports are located in the province. Nanjing Port, Nantong Port and Zhenjiang Port are all coastal ports with significant economic importance, whereas Taicang Port is one of Jiangsu’s key container ports.

Competitive consumer goods industry
Jiangsu’s consumer goods industry is a traditional industry with a sound foundation that covers a wide variety of products. It plays an important role in providing steady economic growth, promoting consumption and benefiting the livelihood of citizens. In recent years, Jiangsu has implemented the three I’s strategy — increasing varieties, improving quality and introducing brand names — to enhance the quality of its consumer goods and to improve production capacities and sales volumes. At the same time, Jiangsu also attaches great importance to issues such as quality standards, market supervision and consumer protection. Currently, the province has adopted nearly 6,000 national consumer goods and relevant industry standards. Also, a sound consumer goods standard system is taking shape.

Industrial bases of consumer goods are widely distributed throughout the province:
  • Suzhou offers a wide range of gifts, handicrafts and children’s products.
  • Wuxi exports stationery and office supplies.
  • Changzhou is prominent in gardening products with export volume increasing.
  • Zhenjiang has a long history of exporting outdoor products and spectacles.
  • Nantong is the hometown of sports products and equipment, with a number of famous brands such as Ironman Sports.
  • Yangzhou gathers a vast variety of plush toys and personal care products.
  • Huaian specialises in teaching aids.
  • Yancheng’s glass products are popular at home and abroad.
  • Lianyungang’s crystal products and ornaments are world-famous.