{"id":18297,"date":"2023-04-19T10:06:36","date_gmt":"2023-04-19T02:06:36","guid":{"rendered":"https:\/\/newsbites.hktdc.com\/?p=18297"},"modified":"2023-04-20T12:01:09","modified_gmt":"2023-04-20T04:01:09","slug":"odm-oem","status":"publish","type":"post","link":"https:\/\/newsbites.hktdc.com\/tips\/odm-oem\/","title":{"rendered":"Off the Shelf (ODM) vs Product Development (OEM): Which One is Best for Your Brand?\u200b"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"18297\" class=\"elementor elementor-18297\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0df0281 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0df0281\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-36006be\" data-id=\"36006be\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-76d3e0d elementor-widget elementor-widget-text-editor\" data-id=\"76d3e0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>One of the biggest decisions brands face is whether to use off the shelf products or to invest in product development. In this article originally published by <a href=\"https:\/\/sourci.com.au\/blog\/offtheshelfvsproductdevelopment\/\" target=\"_blank\" rel=\"noopener\">Sourci<\/a>, we will break down the pros and cons of both approaches to help you make an informed decision.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32ea948 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32ea948\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b912031\" data-id=\"b912031\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a2eb33b elementor-widget elementor-widget-heading\" data-id=\"a2eb33b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What's the Difference?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-94526da elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"94526da\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-81f883e\" data-id=\"81f883e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-20faca7 elementor-widget elementor-widget-text-editor\" data-id=\"20faca7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Off the shelf products (ODMs)<\/strong> are ones where your factory already uses set specifications to make the product. In this instance, you have limited customisation options available &#8211; usually in the form of adding a logo or changing the colour of a component. They probably also have existing stock ready to sell. Your supplier will usually have a catalogue of off the shelf products you can choose from.\u00a0<\/p><p>On the other hand, <strong>product development (OEMs)<\/strong> refers to the process of designing, creating, and manufacturing new products. This process typically requires specifications drawn up and tech packs created for your unique product.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-edda184 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"edda184\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6e05e8d\" data-id=\"6e05e8d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-916ab0d elementor-widget elementor-widget-image\" data-id=\"916ab0d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/3752170a-6780-469e-ac26-f1463a26e836_4-1024x683.jpg\" class=\"attachment-large size-large wp-image-18300\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/3752170a-6780-469e-ac26-f1463a26e836_4-1024x683.jpg 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/3752170a-6780-469e-ac26-f1463a26e836_4-600x400.jpg 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/3752170a-6780-469e-ac26-f1463a26e836_4-768x512.jpg 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/3752170a-6780-469e-ac26-f1463a26e836_4.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">Colour customisation is one differentiator of OEM.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9f6f13a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9f6f13a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ec23857\" data-id=\"ec23857\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c086a83 elementor-widget elementor-widget-heading\" data-id=\"c086a83\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">ODM (Off-the-Shelf Products): Advantages and Disadvantages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-755977e elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"755977e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2ee52bd\" data-id=\"2ee52bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d6a81ad elementor-widget elementor-widget-image\" data-id=\"d6a81ad\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-600x600.png\" class=\"attachment-medium size-medium wp-image-18309\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-600x600.png 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-1024x1024.png 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-300x300.png 300w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-768x768.png 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM-120x120.png 120w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/ODM.png 1080w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-5d69c9b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"5d69c9b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0d8f302\" data-id=\"0d8f302\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1372a31 elementor-widget elementor-widget-text-editor\" data-id=\"1372a31\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table width=\"600\"><tbody><tr><td width=\"300\"><p><strong>Pros<\/strong><\/p><ul><li><em><strong>Speed to market<\/strong><\/em>: Off the shelf products are readily available, allowing brands to start selling quickly without having to invest time in product development. This means you can begin generating revenue much quicker!<\/li><li><em><strong>Cost-effective:<\/strong><\/em>\u00a0Using off the shelf products is generally less expensive than developing a product from scratch as you\u2019re skipping the development process. Without the need to draw up new specifications, or to invest in tooling and moulding, you can cut down on costs.<\/li><li><em><strong>Proven quality:<\/strong><\/em>\u00a0Your factory is familiar with how to make this product and it has been tested already. You can generally count on it to be reliable and functional, which can help your brand avoid costly mistakes and returns from unhappy customers.\u00a0<\/li><\/ul><\/td><td width=\"300\"><p><strong>Cons<\/strong><\/p><ul><li><em><strong>Limited differentiation:\u00a0<\/strong><\/em>It can be challenging to make an ODM product stand out in a crowd. To use a <a href=\"https:\/\/sourcing.hktdc.com\/en\/Product-Search\/lamp\/1?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">lamp<\/a> as an example: although you can make limited changes, you likely won\u2019t be able to change the length, width, shape and material of the product. This lack of customisation can make it difficult to differentiate your product from others on the market.\u00a0<\/li><li><em><strong>An ODM product is available for everyone:\u00a0<\/strong><\/em>That means your competitor could be purchasing from the same supplier as you, and your end product could be very similar to theirs. As a result, you\u2019ll likely need to price your products competitively to encourage potential customers to bring their business to you rather than your competitors.<\/li><\/ul><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fdda5ff elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fdda5ff\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-635e06a\" data-id=\"635e06a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-282a98b elementor-widget elementor-widget-text-editor\" data-id=\"282a98b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Taking the ODM product route is a viable option with plenty of advantages, but it has drawbacks that are inevitable when dealing with a universally available, pre-designed product. Whether or not off the shelf products are the ideal approach for your brand is dependent on your goals. If you\u2019d like to get to market quickly with a reliable product that needs minimal customisation, ODM could be the right choice for you.\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7c3c193 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7c3c193\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5c9edb7\" data-id=\"5c9edb7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a1c01a elementor-widget elementor-widget-heading\" data-id=\"1a1c01a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">OEM (Product Development): Advantages and Disadvantages<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b5b2a1d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b5b2a1d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f678a9f\" data-id=\"f678a9f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e05d22 elementor-widget elementor-widget-image\" data-id=\"9e05d22\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"600\" height=\"600\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-600x600.png\" class=\"attachment-medium size-medium wp-image-18310\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-600x600.png 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-1024x1024.png 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-300x300.png 300w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-768x768.png 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM-120x120.png 120w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/OEM.png 1080w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b34beb5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b34beb5\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-02898d6\" data-id=\"02898d6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fd91f78 elementor-widget elementor-widget-text-editor\" data-id=\"fd91f78\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<table width=\"600\"><tbody><tr><td width=\"300\"><p><strong>Pros<\/strong><\/p><ul><li><em><strong>Unique products:\u00a0<\/strong><\/em>When developing your own product, you can create an innovative new design where you have complete control of its features: in the instance of a <a href=\"https:\/\/sourcing.hktdc.com\/en\/Product-Search\/lamp\/1?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">lamp<\/a>, you can adjust the length, width, shape and material as you see fit. This distinguishes your product from the rest of the market and helps you to create products that are tailored to your target market and reflect your brand identity.\u00a0<\/li><li><em><strong>Potential to increase profits:\u00a0<\/strong><\/em>There\u2019s potential for higher profits by creating unique products that aren\u2019t readily available on the market. To elaborate: if your <a href=\"https:\/\/sourcing.hktdc.com\/en\/Product-Search\/lamp\/1?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">lamp<\/a> has a unique feature that no other lamp on the market has, you can leverage this by charging more than your competitors who are using stock-standard products.\u00a0<\/li><li><em><strong>Ability to optimize and improve:<\/strong><\/em>\u00a0When you have your own products, you can always improve and optimize them based on customer feedback and sales data, which can help you increase sales and customer loyalty.<\/li><\/ul><\/td><td width=\"300\"><p><strong>Cons<\/strong><\/p><ul><li><em><strong>Can be expensive:\u00a0<\/strong><\/em>One major drawback is that it tends to be more expensive than using an off the shelf product. You will typically need to invest in development costs such as tech packs, new specifications, and tooling and moulding, which can be quite costly and can add up quickly.\u00a0<\/li><li><em><strong>Lengthy and complex process:<\/strong><\/em>\u00a0Product development is generally a longer process than using an off the shelf product, which can be a problem for businesses that need to get to market quickly. Product development is usually more complex and technical than manufacturing off the shelf products and requires more contact with the supplier, more documentation and as such, usually more back and forth communication. This will draw out your lead times and can make this a heftier process to undertake.<\/li><li><em><strong>Risk:\u00a0<\/strong><\/em>Product development involves a certain level of risk. There is a chance that the final product may not meet the expectations or may not be successful in the market. This is a potential risk with any product that is differentiated to its rival products or any products that are innovative in some way.<\/li><\/ul><\/td><\/tr><\/tbody><\/table>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c81265f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c81265f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79ce4eb\" data-id=\"79ce4eb\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6c60342 elementor-widget elementor-widget-text-editor\" data-id=\"6c60342\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The significant advantage of OEMs is that you have complete control over the design of your product. Developing your own products can be a great way to set yourself apart from the competition and build an identity as an innovative brand.\u00a0\u00a0\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-24a3990 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"24a3990\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a6334f4\" data-id=\"a6334f4\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-31d7b32 elementor-widget elementor-widget-image\" data-id=\"31d7b32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/b91fcf72-529c-45b8-95ce-a22b5720b13d_2-1024x683.jpg\" class=\"attachment-large size-large wp-image-18301\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/b91fcf72-529c-45b8-95ce-a22b5720b13d_2-1024x683.jpg 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/b91fcf72-529c-45b8-95ce-a22b5720b13d_2-600x400.jpg 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/b91fcf72-529c-45b8-95ce-a22b5720b13d_2-768x512.jpg 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/b91fcf72-529c-45b8-95ce-a22b5720b13d_2.jpg 1080w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">OEM focuses more on original creation and design.<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3cde701 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3cde701\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-fded933\" data-id=\"fded933\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-659c636 elementor-widget elementor-widget-heading\" data-id=\"659c636\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Summary<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4f148c6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4f148c6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6b0a647\" data-id=\"6b0a647\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-09271a6 elementor-widget elementor-widget-text-editor\" data-id=\"09271a6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The choice between off the shelf products and product development depends on the specific needs and goals of your business. Off the shelf products are a great option if you need to get to market quickly and don&#8217;t require a lot of customization beyond adding your logo or changing the colour. However, product development can be a better choice for businesses that are looking to create innovative products that are different to what\u2019s already offered in the market. Ultimately, it&#8217;s important to weigh up the pros and cons of each option, and to choose the path that will best serve what you\u2019re trying to achieve and what\u2019s important to your brand\u2019s success.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8964f00 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8964f00\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-56cd3f9\" data-id=\"56cd3f9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6e92594 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6e92594\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ada731c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ada731c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f1871af\" data-id=\"f1871af\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9ecc7eb elementor-widget elementor-widget-image\" data-id=\"9ecc7eb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"182\" height=\"43\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/02\/Sourci-logo.png\" class=\"attachment-large size-large wp-image-17403\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-44c69e7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"44c69e7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c8290b2\" data-id=\"c8290b2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-cb6390d elementor-widget elementor-widget-text-editor\" data-id=\"cb6390d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/sourci.com.au\/\" target=\"_blank\" rel=\"noopener nofollow external noreferrer\" data-wpel-link=\"external\">Sourci<\/a>\u00a0helps e-commerce brands, and retailers scale rapidly, build innovatively and grow holistically. Their mission is to provide a value-driven sourcing process to clients and help them connect with world-class manufacturers and suppliers. Sourci is built on the foundation of being fully transparent and providing a safe and stress-free environment for global trade.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bc76e75 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bc76e75\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a306e38\" data-id=\"a306e38\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e3352f4 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"e3352f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-86acfb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"86acfb6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-79ad3c6\" data-id=\"79ad3c6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b92195b elementor-widget elementor-widget-text-editor\" data-id=\"b92195b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Whether you are looking for <a href=\"https:\/\/sourcing.hktdc.com\/en\/Product-Search\/odm\/1?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">ODM<\/a> or <a href=\"https:\/\/sourcing.hktdc.com\/en\/Product-Search\/oem\/1?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">OEM<\/a> products, we have an array of quality choices at <a href=\"https:\/\/sourcing.hktdc.com\/?ref_source=newsbites\" target=\"_blank\" rel=\"noopener\">hktdc.com Sourcing<\/a>. Click through below banner to explore:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8d746e9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"8d746e9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8f57668\" data-id=\"8f57668\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1cf4915 elementor-widget elementor-widget-image\" data-id=\"1cf4915\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sourcing.hktdc.com\/en\/promotion\/personal_care_stay_healthy_stay_well\/?ref_source=thematic_newsbites\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"200\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/15_healthcare_newsbites_880x200.jpg\" class=\"attachment-large size-large wp-image-18269\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/15_healthcare_newsbites_880x200.jpg 880w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/15_healthcare_newsbites_880x200-600x136.jpg 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2023\/04\/15_healthcare_newsbites_880x200-768x175.jpg 768w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4c20e31 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4c20e31\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c1b32fe\" data-id=\"c1b32fe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-91940cb elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"91940cb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-367782a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"367782a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d83e515\" data-id=\"d83e515\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-99b1de3 elementor-widget elementor-widget-text-editor\" data-id=\"99b1de3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>Subscribe to\u00a0<a href=\"https:\/\/form.hktdc.com\/UI_RegistrationSite\/Registration\/RegistrationForm.aspx?FORMID=29019c69-6d41-4b71-9906-62b149bcea6b&amp;BYPASS=YES&amp;LANGID=1&amp;URLEVENTNAME=hktdc.com+Sourcing&amp;URLFORMNAME=Enquiry+Form&amp;URLDATESCODE=00&amp;BARCODETYPE=Default&amp;DCSext.dept=2&amp;WT.mc_id=1849398\" target=\"_blank\" rel=\"external noopener noreferrer nofollow\" data-wpel-link=\"external\">NewsBites<\/a>\u00a0and stay updated on the latest business trends and news.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-51cfdc0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"51cfdc0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bbda3c7\" data-id=\"bbda3c7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c4c810c elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"c4c810c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>One of the biggest decisions brands face is whether to use off the shelf products or to invest in product development. In this article originally &hellip; <\/p>\n","protected":false},"author":28,"featured_media":18298,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[362,4],"tags":[],"class_list":["post-18297","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sourcing-trade","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Off the Shelf (ODM) vs Product Development (OEM): Which One is Best for Your Brand?\u200b - HKTDC Newsbites<\/title>\n<meta name=\"description\" content=\"One of the biggest decisions brands face is whether to use off the shelf products or to invest in product development. 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