{"id":24775,"date":"2024-07-30T16:12:26","date_gmt":"2024-07-30T08:12:26","guid":{"rendered":"https:\/\/newsbites.hktdc.com\/?p=24775"},"modified":"2024-07-30T16:13:28","modified_gmt":"2024-07-30T08:13:28","slug":"cm2","status":"publish","type":"post","link":"https:\/\/newsbites.hktdc.com\/tips\/financial-management\/cm2\/","title":{"rendered":"Why E-Commerce Contribution Margin Is Important? (Part 2)"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"24775\" class=\"elementor elementor-24775\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-b2ad668 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"b2ad668\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1452be1\" data-id=\"1452be1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b24bc09 elementor-widget elementor-widget-text-editor\" data-id=\"b24bc09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>To increase your Contribution Margin in e-commerce, <strong>you can try to spend less money<\/strong> on things like shipping by negotiating with shipping companies about better rates, or finding cheaper raw materials for your products. <strong>Another way is to sell more<\/strong> \u2013 you can do this by advertising to more people, reaching out to new groups of customers, or adding extra products that go well with what you already sell.<\/p><p>Let&#8217;s continue our discussion to best utilize the Contribution Margin calculation.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6d4aa9f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6d4aa9f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-4f0bc81\" data-id=\"4f0bc81\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f11d972 elementor-widget elementor-widget-heading\" data-id=\"f11d972\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Contribution Margin Ratio<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ec80b04 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ec80b04\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-31abb4b\" data-id=\"31abb4b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a54031e elementor-widget elementor-widget-text-editor\" data-id=\"a54031e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>The Contribution Margin Ratio is closely associated with the Contribution Margin Formula introduced in <em>Part 1<\/em>, which indicates the <strong>percentage of a company&#8217;s revenue allocated to cover fixed expenses.\u00a0<\/strong><\/p><p>Read More:<\/p><p class=\"elementor-post__title\"><a href=\"https:\/\/sourcing.hktdc.com\/newsbites\/tips\/financial-management\/cm1\/\" target=\"_blank\" rel=\"noopener\" data-wpel-link=\"internal\">Why E-Commerce Contribution Margin Is Important?<\/a><\/p><p>The formula is as follows:<\/p><table width=\"624\"><tbody><tr><td width=\"624\"><p><strong>Contribution Margin ratio =<\/strong> <strong>(Sales Revenue &#8211; Variable Costs) \/ Sales Revenue<\/strong><\/p><\/td><\/tr><\/tbody><\/table><p>Let&#8217;s look at an example with comparisons:<\/p><p><strong>Product A<\/strong><\/p><ul><li>Selling Price: $15<\/li><li>Variable Costs: $5<\/li><li>Contribution Margin for Product A: $15 (Selling Price) &#8211; $5 (Variable Costs) = $10<\/li><li>Contribution Margin ratio = <strong>66%<\/strong><\/li><\/ul><p><strong>Product B<\/strong><\/p><ul><li>Selling Price: $25<\/li><li>Variable Costs: $22<\/li><li>Contribution Margin for Product B: $25 (Selling Price) &#8211; $22 (Variable Costs) = $3<\/li><li>Contribution Margin ratio = <strong>12%<\/strong><\/li><\/ul><h3>Pricing Strategies for Product A vs Product B<\/h3><p>In this case, you <span style=\"font-size: 1.125rem;\">might decide to <strong>offer a discount on Product A without going below its $10 Contribution Margin<\/strong>. This ensures you&#8217;re still making a profit even with a lower price. Whereas <strong>Product B highlights an area for concern with its slim margin<\/strong>, meaning there&#8217;s limited flexibility in pricing, and it contributes less to covering fixed costs. A closer look is needed to determine if adjustments are necessary, such as cost reduction or pricing strategy changes.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2f547c3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2f547c3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-51d853f\" data-id=\"51d853f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1893d4b elementor-widget elementor-widget-image\" data-id=\"1893d4b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/shutterstock_2192921229-1024x683.jpg\" class=\"attachment-large size-large wp-image-24778\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/shutterstock_2192921229-1024x683.jpg 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/shutterstock_2192921229-600x400.jpg 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/shutterstock_2192921229-768x512.jpg 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/shutterstock_2192921229-1536x1025.jpg 1536w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">A company's management should review Contribution Margins and assign more marketing efforts on those products with high Contribution Margin Ratios. <\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-604c9d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"604c9d0\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-24799f3\" data-id=\"24799f3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d7ddcbb elementor-widget elementor-widget-heading\" data-id=\"d7ddcbb\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">What Is a Good Contribution Margin?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99ff259 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99ff259\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-841934f\" data-id=\"841934f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ff157ec elementor-widget elementor-widget-text-editor\" data-id=\"ff157ec\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><strong>A higher ratio, closer to 100%, indicates efficient cost management<\/strong>, leaving more revenue to cover fixed costs and generate profit. Realistically, this ratio often falls well below 100% and even below 50% due to various variable costs.<\/p><p><strong>It&#8217;s a common belief that a good Contribution Margin hovers around 25%.<\/strong> Factors including business size, industry sector, and the nature of its products or services can influence your company&#8217;s ability to achieve a higher or lower margin.<\/p><p>It&#8217;s essential for you, as a business owner, to conduct a thorough analysis of your unique circumstances. This analysis will help you pinpoint the Contribution Margin that best aligns with your company&#8217;s specific needs and objectives.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-25b0b37 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"25b0b37\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f847fab\" data-id=\"f847fab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-49f3a0c elementor-widget elementor-widget-heading\" data-id=\"49f3a0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">How Can We Improve Our Contribution Margin?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c84f0b6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c84f0b6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-abd5ccf\" data-id=\"abd5ccf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b032e8a elementor-widget elementor-widget-text-editor\" data-id=\"b032e8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Two avenues for enhancing Contribution Margins: either seeking ways to boost revenues or implementing measures to decrease variable costs:<\/p><h3>Increase Business Revenue<\/h3><ol><li><strong>Price Optimisation:<\/strong> Consider increasing prices for products or services with solid demand, but be cautious not to overprice and decrease sales volume.<\/li><li><strong>Bundle and Upsell:<\/strong> Implement upselling and cross-selling techniques to encourage customers to purchase higher-margin items.<\/li><li><strong>Strategic Marketing:<\/strong> Focus your marketing efforts on high-margin products or services while avoiding excessive marketing expenses that could erode margins.<\/li><li><strong>Customer Segmentation:<\/strong> Offer personalised pricing or incentives to high-value customers without compromising overall margins.<\/li><li><strong>Long-Term Strategic Planning:<\/strong> Consider diversifying product or service offerings to tap into higher-margin segments but assess the associated costs and risks.<\/li><\/ol><h3>Reduce Variable Costs<\/h3><ol><li><strong>Operational Cost Control:<\/strong> Identify and reduce unnecessary variable costs across your operations while maintaining product or service quality.<\/li><li><strong>Negotiate with Suppliers:<\/strong> Negotiate lower variable costs with suppliers, such as materials or shipping fees, while meeting quality standards.<\/li><li><strong>Automate Processes:<\/strong> Invest in technology and automation to reduce labour and operational costs without sacrificing quality.<\/li><li><strong>Regular Financial Analysis:<\/strong> Continuously analyse your financial statements to track and measure the impact of cost-reduction efforts on Contribution Margins.<\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-48990e8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"48990e8\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9f61f41\" data-id=\"9f61f41\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-160e4b3 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"160e4b3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d6e956a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d6e956a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d301e9c\" data-id=\"d301e9c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1b14614 elementor-widget elementor-widget-text-editor\" data-id=\"1b14614\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Contribution Margin analysis allows you to assess the financial implications of cost fluctuations and pricing changes. This proactive approach equips you to mitigate financial risks and respond effectively to the ever-evolving market dynamics.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2e3de51 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2e3de51\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-cd9fb6b\" data-id=\"cd9fb6b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-07d9805 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"07d9805\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-29c7105 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"29c7105\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8a6d254\" data-id=\"8a6d254\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ab7a726 elementor-widget elementor-widget-text-editor\" data-id=\"ab7a726\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This article is originally published by\u00a0<a href=\"https:\/\/aspireapp.com\/blog\/understanding-ecommerce-contribution-margin\" target=\"_blank\" rel=\"noopener external noreferrer nofollow\" data-wpel-link=\"external\">Aspire<\/a>:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-6c15ffa elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"6c15ffa\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-b996a5f\" data-id=\"b996a5f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2193411 elementor-widget elementor-widget-image\" data-id=\"2193411\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/aspireapp.com\/blog\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/elementor\/thumbs\/Logo-Full-qihe921irfcr540yjzoyx6ykq4q9czjdakgi7p3o0o.png\" title=\"Logo &#8211; Full\" alt=\"Logo - Full\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-080d658 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"080d658\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5cce1de\" data-id=\"5cce1de\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af9df4c elementor-widget elementor-widget-text-editor\" data-id=\"af9df4c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Aspire is the all-in-one finance platform for modern businesses, helping over 15,000 companies save time and money with international payments, expense management, payable management, and receivable management solutions \u2014 accessible via a single, user-friendly account.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7bdaa18 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7bdaa18\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-35fa9fe\" data-id=\"35fa9fe\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61c8355 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"61c8355\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-45da4ab elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"45da4ab\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-bf3d279\" data-id=\"bf3d279\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8c318d3 elementor-widget elementor-widget-text-editor\" data-id=\"8c318d3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Connect with us to explore the e-commerce blue ocean, where your business can succeed with a higher Contribution Margin!<\/p><p>Click through below banners to get started:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2381bb6 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2381bb6\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a55e5f3\" data-id=\"a55e5f3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9e1b5f4 elementor-widget elementor-widget-image\" data-id=\"9e1b5f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sourcing.hktdc.com\/en\/promotion\/souvenirs_top_notch_materials_for_your_projects\/?ref_source=newsbites\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"880\" height=\"200\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/202407_newsbites.png\" class=\"attachment-large size-large wp-image-24222\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/202407_newsbites.png 880w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/202407_newsbites-600x136.png 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/07\/202407_newsbites-768x175.png 768w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7d22242 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7d22242\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f0abb1e\" data-id=\"f0abb1e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6104233 elementor-widget elementor-widget-image\" data-id=\"6104233\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sourcing.hktdc.com\/newsbites\/promote-your-business\/?ref_source=banner\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"880\" height=\"200\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/01\/new.png\" class=\"attachment-large size-large wp-image-21878\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/01\/new.png 880w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/01\/new-600x136.png 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2024\/01\/new-768x175.png 768w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1eaa09f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"1eaa09f\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-87d0509\" data-id=\"87d0509\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a815eea elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"a815eea\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>To increase your Contribution Margin in e-commerce, you can try to spend less money on things like shipping by negotiating with shipping companies about better &hellip; <\/p>\n","protected":false},"author":28,"featured_media":24776,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[388,4],"tags":[],"class_list":["post-24775","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financial-management","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Why E-Commerce Contribution Margin Is Important? 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