{"id":34616,"date":"2025-11-26T15:22:43","date_gmt":"2025-11-26T07:22:43","guid":{"rendered":"https:\/\/newsbites.hktdc.com\/?p=34616"},"modified":"2025-11-26T15:38:17","modified_gmt":"2025-11-26T07:38:17","slug":"digital-2026","status":"publish","type":"post","link":"https:\/\/newsbites.hktdc.com\/tips\/digital-2026\/","title":{"rendered":"Digital Marketing Global Overview 2026: Strategic Actions to Take"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"34616\" class=\"elementor elementor-34616\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a86a146 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a86a146\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9a11ddf\" data-id=\"9a11ddf\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c21c2e7 elementor-widget elementor-widget-text-editor\" data-id=\"c21c2e7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Running e-commerce is becoming complex in today&#8217;s everchanging online world, where competition turns fierce and customers expect more than just the products but an overall satisfactory experience.<\/p><p>If you\u2019re looking for the latest digital trends, this article is the summary of everything you need: from internet usage trends, AI adoption, social media to e-commerce activities, we will explore how businesses can achieve their digital goals in each of these areas.<\/p><p>Learn More:<\/p><p class=\"elementor-image-box-title\"><a href=\"https:\/\/sourcing.hktdc.com\/newsbites\/tips\/digital-marketing-2025h2\/\" target=\"_blank\" rel=\"nofollow external noopener noreferrer\" data-wpel-link=\"external\">Global Digital Marketing Trends &amp; Smarter Strategies for 2H2025<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-0cf01c9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"0cf01c9\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9fead08\" data-id=\"9fead08\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8e21eb5 elementor-widget elementor-widget-heading\" data-id=\"8e21eb5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The Global State of Digital in October 2025<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-af4f495 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"af4f495\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f075fb6\" data-id=\"f075fb6\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65b080e elementor-widget elementor-widget-image\" data-id=\"65b080e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview-1024x576.webp\" class=\"attachment-large size-large wp-image-34619\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview-1024x576.webp 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview-600x338.webp 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview-768x432.webp 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview-1536x864.webp 1536w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/overview.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fe38309 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fe38309\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e0e8944\" data-id=\"e0e8944\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87d101a elementor-widget elementor-widget-text-editor\" data-id=\"87d101a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"jsx-3703486766 medium blog-paragraph\">Top headlines and findings in this year\u2019s report include:<\/p><ul class=\"jsx-3171492710 blog-list\"><li class=\"jsx-1192362893 blog-list-item medium\">More than 6 billion people now use the internet<\/li><li class=\"jsx-1192362893 blog-list-item medium\">Social media users have reached \u201csupermajority\u201d status<\/li><li class=\"jsx-1192362893 blog-list-item medium\">More than 1 billion people now use AI every month<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-207c135 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"207c135\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a3988e0\" data-id=\"a3988e0\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ee6ac17 elementor-widget elementor-widget-heading\" data-id=\"ee6ac17\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Search Is Still the Engine<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a85c367 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"a85c367\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a4ade6e\" data-id=\"a4ade6e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-57192e4 elementor-widget elementor-widget-image\" data-id=\"57192e4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover-1024x576.webp\" class=\"attachment-large size-large wp-image-34620\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover-1024x576.webp 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover-600x338.webp 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover-768x432.webp 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover-1536x864.webp 1536w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/brand-discover.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e86c158 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e86c158\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8caefd3\" data-id=\"8caefd3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0e49c32 elementor-widget elementor-widget-text-editor\" data-id=\"0e49c32\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>It\u2019s important to understand evolving search engine use in context. <strong>Search engines remain the\u00a0number one\u00a0source of brand discovery for the world\u2019s online adults<\/strong>, with nearly 1 in 3 internet users aged 16 and above saying that they learn about new products and services through platforms like Google and Bing. They still play a critically important role in today\u2019s marketing mix. <strong>This is closely followed by traditional TV advertisements and social media advertising.\u00a0<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fb88919 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fb88919\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e6e373c\" data-id=\"e6e373c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d5d178c elementor-widget elementor-widget-heading\" data-id=\"d5d178c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">The World\u2019s Favorite Social Media Platforms<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-75ef01c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"75ef01c\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-3134b6f\" data-id=\"3134b6f\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1a66896 elementor-widget elementor-widget-image\" data-id=\"1a66896\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social-1024x576.webp\" class=\"attachment-large size-large wp-image-34621\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social-1024x576.webp 1024w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social-600x338.webp 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social-768x432.webp 768w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social-1536x864.webp 1536w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/11\/social.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2b715c4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2b715c4\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-88d82b3\" data-id=\"88d82b3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-b3fb9bf elementor-widget elementor-widget-text-editor\" data-id=\"b3fb9bf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Here are some of the popular social platforms based on user sentiment: <strong>WhatsApp, Instagram, Facebook and China&#8217;s WeChat top the list. <\/strong><\/p><p>Interestingly, platform sentiment varies meaningfully by age.\u00a0For example, Instagram is the clear favorite amongst younger social media users between the ages of 16 and 34, and WhatsApp only tops the charts once users pass the age of 35.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ebaf0b3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ebaf0b3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d2872d\" data-id=\"1d2872d\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-824026d elementor-widget elementor-widget-heading\" data-id=\"824026d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Looking Ahead: Digital Success in 2026<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-01d68bd elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"01d68bd\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9444116\" data-id=\"9444116\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-520153e elementor-widget elementor-widget-text-editor\" data-id=\"520153e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p class=\"jsx-3703486766 medium blog-paragraph\">It\u2019s high time for marketers to stop obsessing over the \u201cnext big thing\u201d.<\/p><p class=\"jsx-3703486766 medium blog-paragraph\">There\u2019s a good reason why TV ads still rank second as a source of brand awareness amongst the world\u2019s billions of online adults. Some platforms may enjoy a meteoric rise in popularity, but they cannot replace an existing favorite overnight. <strong>As a result, marketers still need to harness a mix of channels \u2013 ideally including online\u00a0<em>and<\/em>\u00a0offline media \u2013 in order to maximise their chances of success.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c48060b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c48060b\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0b623bd\" data-id=\"0b623bd\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-96df488 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"96df488\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-baea108 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"baea108\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-169772a\" data-id=\"169772a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-dbf5b66 elementor-widget elementor-widget-heading\" data-id=\"dbf5b66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">E-Commerce Success on HKTDC Sourcing<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fff4b67 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fff4b67\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-0ec981e\" data-id=\"0ec981e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba7fb10 elementor-widget elementor-widget-text-editor\" data-id=\"ba7fb10\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>On top of\u00a0effective digital marketing, quality products are also crucial to e-commerce success! Kickstart your sourcing with our e-Marketplace to maximize business advantages today.<\/p><p>Simply click through the banner below to get started:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9acd945 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"9acd945\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9267bb5\" data-id=\"9267bb5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-61889e2 elementor-widget elementor-widget-image\" data-id=\"61889e2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/sourcing.hktdc.com\/?ref_source=newsbites\" target=\"_blank\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"880\" height=\"200\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/03\/NB_vep_banner.png\" class=\"attachment-large size-large wp-image-27873\" alt=\"\" srcset=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/03\/NB_vep_banner.png 880w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/03\/NB_vep_banner-600x136.png 600w, https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/2025\/03\/NB_vep_banner-768x175.png 768w\" sizes=\"(max-width: 880px) 100vw, 880px\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-fa36673 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fa36673\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-d875c94\" data-id=\"d875c94\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-f753d66 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"f753d66\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-d813659 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"d813659\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-60be94b\" data-id=\"60be94b\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9466aa5 elementor-widget elementor-widget-text-editor\" data-id=\"9466aa5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>This article is originally published by <a href=\"https:\/\/www.meltwater.com\/en\/blog\/digital-2026\" target=\"_blank\" rel=\"noopener\">Meltwater<\/a>:<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-52e026a elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"52e026a\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8f78750\" data-id=\"8f78750\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-65ce93c elementor-widget elementor-widget-image\" data-id=\"65ce93c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.meltwater.com\/\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/newsbites.hktdc.com\/wp-content\/uploads\/elementor\/thumbs\/meltwater_logo-pus16mat4l9g21h3sizuchzozhqv8869kpfuzl7nre.jpg\" title=\"meltwater_logo\" alt=\"meltwater_logo\" loading=\"lazy\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-90ef214 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"90ef214\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6cf82a1\" data-id=\"6cf82a1\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ae484c2 elementor-widget elementor-widget-text-editor\" data-id=\"ae484c2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Meltwater provides social and media intelligence. By examining millions of posts each day from social media platforms, blogs, and news sites, Meltwater helps companies make better, more informed decisions based on insight from the outside. Learn more at\u00a0<a href=\"http:\/\/www.meltwater.com\/\" target=\"_blank\" rel=\"noopener external noreferrer nofollow\" data-wpel-link=\"external\">meltwater.com<\/a>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2dd70d3 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2dd70d3\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-5674e6c\" data-id=\"5674e6c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6461785 elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"6461785\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-691838d elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"691838d\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9040613\" data-id=\"9040613\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8011b35 elementor-widget elementor-widget-heading\" data-id=\"8011b35\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Digital Marketing FAQ<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c8adbae elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c8adbae\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ec47ee3\" data-id=\"ec47ee3\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c35467e elementor-widget elementor-widget-text-editor\" data-id=\"c35467e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h3><span id=\"1_What_is_digital_marketing\">1. What is digital marketing?<\/span><\/h3><p>Digital marketing is the promotion of products, services, or brands using online channels such as search engines, websites, social media, email, and mobile apps. It helps businesses connect with their audience where they spend time online.<\/p><h3><span id=\"2_What_are_the_main_types_of_digital_marketing\">2. What are the main types of digital marketing?<\/span><\/h3><ul><li><strong>SEO (Search Engine Optimization)<\/strong>\u00a0\u2013 improving website visibility in search engines<\/li><li><strong>Content Marketing<\/strong>\u00a0\u2013 creating and sharing valuable content<\/li><li><strong>Social Media Marketing<\/strong>\u00a0\u2013 promoting via platforms like Facebook, Instagram, LinkedIn<\/li><li><strong>PPC (Pay-Per-Click Advertising)<\/strong>\u00a0\u2013 paid ads on Google, Bing, or social media<\/li><li><strong>Email Marketing<\/strong>\u00a0\u2013 sending targeted messages to subscribers<\/li><li><strong>Affiliate Marketing<\/strong>\u00a0\u2013 promoting products through partnerships<\/li><li><strong>Influencer Marketing<\/strong>\u00a0\u2013 collaborating with online influencers<\/li><\/ul><h3><span id=\"3_How_do_I_measure_the_success_of_digital_marketing\">3. How do I measure the success of digital marketing?<\/span><\/h3><p>Key metrics include:<\/p><ul><li>Website traffic<\/li><li>Conversion rate<\/li><li>Cost per lead \/ acquisition<\/li><li>Engagement rate (likes, shares, comments)<\/li><li>Return on investment (ROI)<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e743495 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e743495\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7aa75c2\" data-id=\"7aa75c2\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ba191aa elementor-widget-divider--view-line elementor-widget elementor-widget-divider\" data-id=\"ba191aa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"divider.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-divider\">\n\t\t\t<span class=\"elementor-divider-separator\">\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Running e-commerce is becoming complex in today&#8217;s everchanging online world, where competition turns fierce and customers expect more than just the products but an overall &hellip; <\/p>\n","protected":false},"author":28,"featured_media":34617,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[365,4],"tags":[],"class_list":["post-34616","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing","category-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - 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