{"id":653,"date":"2020-03-19T09:20:38","date_gmt":"2020-03-19T09:20:38","guid":{"rendered":"https:\/\/newsbites.hktdc.com\/?p=653"},"modified":"2021-01-22T10:01:59","modified_gmt":"2021-01-22T02:01:59","slug":"low-cost-tech-tips-upgrade-your-business","status":"publish","type":"post","link":"https:\/\/newsbites.hktdc.com\/tips\/low-cost-tech-tips-upgrade-your-business\/","title":{"rendered":"Low-Cost Technology Tips To Upgrade Your Business"},"content":{"rendered":"\t\t
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When we think of technology at the workplace, artificial intelligence, high capacity rendering software and state-of-the-art production lines immediately come to mind. However, for small business owners or home office workers, such technologies may seem out of reach. Does this mean technology should only be reserved for specialists or large-scale enterprises?<\/span><\/p>\n

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While AI and highly automated production lines provide technically advanced (and often outrageously expensive) solutions for those with deep pockets, smaller businesses often look in different directions to enhance their operations. Try these three low-cost tech tips to boost your productivity \u2013 all you need is a computer with an Internet connection!<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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1. Virtual assistants<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Swamped with work? Consider hiring a virtual assistant! Although virtual assistants won\u2019t be physically located at your workplace, they are essentially freelance or contract-based support staff who can help you with most everyday tasks \u2013 such as clerical work, marketing, web design, bookkeeping and more (depending on their skills and qualifications). <\/span>

Before you go looking for a virtual assistant, it\u2019s important to come up with a list of duties<\/a> you would like to outsource. If you\u2019re having trouble finding candidates, consider using a freelance platform like Upwork<\/a> or Freelancer<\/a> to look for potential candidates or post a job listing.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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2. Cross-channel and multimedia connections<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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Although creating a website is essential for any business, an active social media presence allows you to truly connect with your audiences. According to statistics from Social Media Today<\/em><\/a>, 80 percent of audiences tend to remember what they see online \u2013 meaning if you include a strong visual, you are much more likely to stand out from your competitors who are relying on a text-only approach.<\/span><\/p>\n

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Given the user-friendly interfaces of most entry-level graphic and video editing software, adding visuals to your posts is a quick and easy way to boost audience engagement. In the case of Mercedes Benz, a post on Instagram about their 2018 A-class model<\/a> received 15 times more likes and responses than the Facebook counterpart<\/a> simply because of the power of visuals.<\/span><\/p>\n

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While Facebook, Instagram, WeChat and Twitter are the \u201cbig guns\u201d of social media, consider branching out to trendier platforms like Tiktok (Douyin in China) to get your brand name out to a new demographic. Alternatively, if your business targets a more professional audience, establishing a LinkedIn page is a great way to create connections with potential partners and clients.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t

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3. Automating and simplifying processes<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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There are many online apps aimed at making your work easier. For example, if you publish to multiple social media accounts and want to create a new post across several platforms, having to do upload each post manually can quickly become tedious. Consider syncing up your accounts under a social media manager like Hootsuite<\/a> to simplify and speed up the process.<\/span>

Traditional emails can also get messy, especially when trying to pick out specific details amongst hundreds of emails, or trying to juggle multiple threads at once without dampening your efficiency. Platforms like Slack<\/a> help mitigate a lot of the frustration with emailing. Allowing you to divide conversations like an instant messaging chatroom, these types of platforms enable you and your staff to prioritise tasks that are most urgent.<\/span><\/p>\n

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\n\t\t\t\n\t\t\t\t\t\t<\/span>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t
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\"\" Check out more related articles at HKTDC Hong Kong Means Business\u00a0<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

When we think of technology at the workplace, artificial intelligence, high capacity rendering software and state-of-the-art production lines immediately come to mind. However, for small … <\/p>\n","protected":false},"author":2,"featured_media":4778,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[208],"class_list":["post-653","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tips","tag-business-upgrade"],"yoast_head":"\nLow-Cost Technology Tips To Upgrade Your Business - HKTDC Newsbites<\/title>\n<meta name=\"description\" content=\"When we think of technology at the workplace, artificial intelligence, high capacity rendering software and state-of-the-art production lines immediately\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/newsbites.hktdc.com\/tips\/low-cost-tech-tips-upgrade-your-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Low-Cost Technology Tips To Upgrade Your Business - 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