SnapPop is a crowd-sourced image search mobile app equipped with Augmented Reality technology to engage consumers in Offline-to-Online marketing. With SnapPop, customers can snap a picture of any printed marketing materials like packaging, flyer or poster, then a pop with multimedia content, such as AR game, lucky draw or product visualization will come up on their phones. This is the most intuitive and convenient way for customers to discover the benefits of your product! In Avenue of Stars, a major tourist attraction in Hong Kong, visitors can scan the Bruce Lee statue using the SnapPop app, and then Bruce Lee will come alive, via AR technologies, in front of your eyes, and you can pose with the fighting Bruce Lee.