Introducing our traditional culture into the life of the people by characters and contents in which the traditional Korean mask is reinterpreted with modernity
 
Mask and masked dance represent Korea but they also need changes to meet the trends.
Mask (Tal) and masked dance (Talchum) are traditional cultures representing Korea and perceived as the ones which best represent the beauty of humor.
 
Masked dance is a kind of masque in which performers wear masks with humorously reproduced human faces for acting. Court jesters started masked dance and it became popular among the public as an entertainment culture.
 
Masked dance was the only burlesque allowed for those who were suppressed by the social status system and the dance had performances with which the lower class people or slaves could reduce their stress.
It is the best popular art with jokes and theatrical components showing the essence of our cultural identity.
 
Mask and Masked Dance as Public Entertainment of the Past + Snapback/Hat/Cap as a Symbol of Modern Freedom
 
Snapback cap that connects the past and present of Korea
 
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