W.H.Y. Brand Consultancy Limited

ClientCMU OmniClear Limited (CMU OmniClear) is a wholly owned subsidiary of CMU OmniClear Holdings Limited (CMU OmniClear Holdings), which is jointly owned by the Exchange Fund (as the majority shareholder) and Hong Kong Exchanges and Clearing Limited (as the minority shareholder). Since January 2025, CMU OmniClear has been carrying out the operations and business development activities of the Central Moneymarkets Unit (CMU)on behalf of the Hong Kong Monetary Authority (HKMA). Thinking We created the new brand identity to foreground trust, safety and global reach. Built on a generative-coding framework, the system produces a living library of programmatic, on-brand assets that signal precision, scalability and continuous innovation. Combined with 3D animation, the identity moves seamlessly across digital platforms, websites, social channels, events, publications and print—projecting a forward-looking presence that behaves like the infrastructure it represents: robust, adaptive and future-focused. 

Brand creation for CMU OmniClear

ClientVodafoneis one of the world’s leading telecommunications companies, owning and operating networks in over 30 countries and serving more than 500 million users globally. The brand announced a significant evolution of its positioning strategy, alongside a global refresh of its visual identity and the transition from its long-standing strapline,“Power to You,” to a new direction. This shift reflects Vodafone’s belief that emerging technologies and digital services will play an increasingly positive role in transforming society and enhancing people’s quality of life in the years ahead. At the heart of this repositioning is a renewed sense of optimism, expressed through the new strapline:“The Future is Exciting.” ThinkingDeveloped in collaboration withSuperunion, the project focused on redefining Vodafone’s brand identity to align with its strategic shift toward digital transformation and deeper emotional engagement with its customers. The concept centres around a simple yet powerful visual device — a continuous red line. This line symbolises Vodafone’s digital journey, representing connectivity, movement, and progress. It acts as a unifying element across applications, guiding the visual narrative while reinforcing the brand’s role in connecting people across distances. The iconic Vodafone logo remains consistently central within the system, ensuring strong brand recognition while allowing the surrounding visual language to evolve dynamically. This balance between consistency and flexibility creates a refreshed identity that feels both familiar and forward-looking. Through a clean, minimal, and highly adaptable execution, the new identity system positions Vodafone as a future-ready brand — optimistic, human, and deeply connected to the evolving digital landscape. 

Vodafone - Rebranding for 500 million users in the world

ClientMcLaren is a British luxury car manufacturer renowned for its high-performance supercars and success in Formula One racing. Founded by New Zealand racing driver Bruce McLaren in 1963, the company has become synonymous with speed, precision, and engineering excellence. With 183 race wins, 12 Drivers’ Championships, and 8 Constructors’ Championships, McLaren’s Formula One team is the second most successful in history. Today, McLaren is a global brand with a strong presence in markets around the world, producing some of the most innovative and sought-after supercars on the market.ThinkingAlthough McLaren has a successful business and a strong external brand, its employees lack a sense of belonging and are discontent with their work environment. Interestingly, the company’s existing brand guidance does not feature any photography of its employees, which presents an opportunity to refocus on the people who make up the organization. As part of a rebranding effort, we propose a new photography style that takes a more personal and informal approach to showcase the employees. Additionally, a “white boundary” framing device can be used to highlight the individual importance of each employee and convey a sense of exclusivity and prestige. 

Rebrand McLaren

ClientBranding and digital design for Bespoke, an exclusive customer loyalty programme. Offered by Hong Kong’s most prestigious shopping mall, Landmark, the brand celebrates the idea of individuality and subtle luxury. Bespoke works by analysing each member’s individual passions and fashion tastes, creating tailor-made rewards and privileges that cater to their personal interests. ThinkingOur bespoke software programme generates an individual binary code-based pattern for each member, which can be used online or instore to unlock tailored fashion privileges and experiences such as product drops, concierge services, salon treatments and fine dining experiences in the mall and online. 

Bespoke - Branding prestigious membership of Landmark

CBMG

The business activities of CBMG include brand planning and management, strategic brand management, brand segmentation, positioning and values, building brand equity (brand identity, marketing programs), communication strategies, licensing, social media planning and management, and digital strategies. CMG is the business agent for over 300 of the most sought in the world after and recognizable celebrities. We are internationally recognized as the best and most experienced company in the marketing and management of intellectual property, and our client roster is second to none.
 
  CBMG brand portfolio: Bruce Lee and CMG Worldwide (http://www.cmgworldwide.com/clients/clients.html). 
  Their portfolio of 300 celebrity figures: James Dean, Frank Lloyd Wright, Amelia Earhart, Neil Armstrong, I love New York, and so on Guy Laroche, Sergio Tacchini, Moonjar, Von Dutch, United Talent Agency (http://www.unitedtalent.com/). 
 

Brand Management and Licensing

MPPS Holdings Limited

 	 Brand management&nbsp; 	 Buying service&nbsp; 	 Collective showroom 	 Retail strategy  

Market Consultant & Buying Office

Broadbrand International Limited

Licensing the right partners generates revenues, which can make a significant impact to long term profitability, and good use of resources. The process helps build your brand in markets where you are known. We deliver significant competitive advantage for the brand and the licensee.
 
  For western brand owners. 
  Build brand across an Asian footprint. 
 

International Brand Management

International Brand Management & Licensing

 This brand licensing service is offered by the renowned International Brand Management &amp; Licensing (IBML). It is a global brand owner, licensing the use of world-class sport, fashion and lifestyle brands to partners across the world, including Slazenger, No Fear, Everlast, Kangol and more. IBML offers a unique combination of brand management, marketing, commercial legal and IP expertise. 
 
  Helps gain brand reputation. 
  An ideal partner to work with. 
 

International Brand Licensing

Adlai & Partners Ltd.

Adlai & Partners are strategic partners of Israel’s leading brands and creators of promising new ones.
    Offering a full range of services across a wide spectrum of industries,businesses and services   Dedicated to create and build compelling brands   Formerly active as FutureBrand Israel   

Brand Strategy and Design Agency

Taiwan Design Center

 Taiwan Design Center offers marketing brand strategy and&nbsp;consultancy services. We aim to upgrade original creativity of Taiwanese designers, promote international design exchanges and upgrade market competitiveness of Taiwanese industries. The company has a dedicated team to guarantee professional service. 
 
  An integrated platform to promote creative design. 
  Upgrade market competitiveness of Taiwanese industries. 
 

Brand Strategy Consultancy

Performance Brands Asia Ltd.

 Performance Brands offers professional services in brand licensing, franchising and brand consultancy. Offices are set up in London, Munich and Hong Kong to service global clients. Our clients include well known brands like Unilever, Harrods and Mizuno.

&nbsp; 
 
  Specializes in sports, fashion, catering and luxury brands. 
   Helps you expand your business.  
 

Brand Consultancy

Puzzle Pixel Design

We provide branding service, such as corporate identity, stationery, guideline etc.

CI Design

Baruch Naeh Creative Branding

Baruch Naeh Creative Branding works with clients who genuinely want to innovate and grow. As well as helping them release the creative potential of their products and brands.   Seeks a balance between methodology and art  Not only deliver complete branding and design solutions for our clients  But also create unique independent brands  

Design Services

Our new skills will help transition the company to a professional brand marketer. Broadbrand's role here is to act in a supporting capacity to ensure that the skills are in place. We work with you to help achieve the changes that will transform the product &nbsp;brand process.
 
  For Chinese and Asian manufacturing/marketing companies. 
  Satisfactory service. 
 

Chinese Brand Management

North Shore Components, Inc.

This service delivers counterfeit protection, brand authentication and combats product diversion by using the proven forensic power of DNA. With impenetrable tangents, high-resolution DNA authentication, and comprehensive reporting, our botanical DNA-based technologies deliver the greatest levels of security and deterrence. Custom DNA markers can be created for specific vendors/suppliers or raw materials.   Cannot be copied.   Covert and forensic.  

DNA Marking Service

CLICK! Licensing Asia Inc.

CLICK! Licensing Asia Inc offers a wide range of services including licensing, brand management, advertising and promotions, retail and product development in Southeast Asia and Greater China. It has rich experience in the field and has worked for numerous&nbsp;major brands. Our expertise consists of management of brands that range from lifestyle, entertainment to educational.

 
  With offices in key markets. 
  Strengthens the presence of your brand. 
 

Brand Management Service

CBU Innovative Company

Corporate Identity System /Visual Identity
Creating a brand strategy &amp; Brand Development

 Idea Design    Design Service Brand/ Product /Graphic/ Multimedia/ Packaging   Branding Design    Visual / Corporatie Identity Consultation &amp; Design   Branding Consultant &amp; Development &amp; Management   Marketing Design    Sales &amp; Marketing Consultant   IDEA  Exhibition Service   Channel &amp; Distributor Development  

Brand Identity

ACG Global

The brand management service flaunts a measurable approach&nbsp;for enhanced objectiveness.&nbsp;It makes sure your branding and marketing strategies are implemented in a consistent manner. This brand management service is a brilliant choice for your business.

 
  Professional standard. 
  Manages your branches, franchises and sites. 
 

Nextez Co., Ltd.

This is a service which aims at creating and managing boards depending on the characteristics of events. We reproduce the similar boards in a lump. We provide individual settings on the view authority per participant.

 
  Creates and manages boards. 
  Depends on characteristics of events. 
  Reproduces the similar boards in a lump. 
  Provides Individual setting on the view authority per participant. 
 

Creation and Management of Board

Foron Holdings Limited

Our brand licensing service licenses the manufacturing rights and marketing rights of famous international brands to manufacturers and wholesalers. We help to create a more convenient and efficient brand promotion platform for companies at home and aboard. We offer a unique combination of brand management and marketing services.
 
  Satisfactory service. 
  An ideal partner to work with. 
 

Brand Licensing

Flexport

 	 Submit purchase orders directly to your suppliers with the world&rsquo;s most advanced order management system. Your suppliers accept orders within Flexport, then our team delivers the finished goods.  

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