Do you know
When applied to different types or coated papers, even the same Pantone color or percentage of colors, may appear differently.
1. Coated paper
Coated paper has a matt or gloss powder coating on top, which reduces its absorption capacity. The color appears smooth and particularily vibrant on gloss coated paper.
2. Pattern on paper surface
Debossed patterns on paper surface also affects the color outcome. The pattern creats uneven surface, which affects the color reflection.
3. Paper color
While paper has its own brightness, some brands tend to be more yellowish (warm tones) and some tend to be more bluish (cool tones). Color appears more vibrant on cool tones paper than warm tones ones. However, experience tell us that it is more comfortable to read on warm tones paper as it is less vibrant and tends to be naturally white.
Printers should have different color curves for coated paper and uncoated paper for proofing. It is recommended to do a page of test proof on actual paper to compare color difference (shall pattern paper or color paper is used).
Contact us now at firstname.lastname@example.org to get a quote and start your printing journey.