The bait blended with powders of “Ise tea,” “citrus fruits,” and “seaweed,” which are specialties of Mie Prefecture, is rich in polyphenols that are believed to improve the quality of fish flesh, resulting in a superb sea bream with less odor and excess fat, and with a strong natural flavor.

In addition to high quality protein, it is rich in unsaturated fatty acids (DHA and EPA), vitamins C, D, E, B1, and pantothenic acid, which help prevent lifestyle-related diseases, and has a long shelf life.