Asia-Pacific’s jewellery market is moving into 2026 on a solid footing, even as consumer behaviour and retail channels continue to evolve. Across the region, jewellery remains closely tied to life events, cultural traditions and aspirations—anchoring big‑ticket purchases for weddings and festivals while steadily expanding into more frequent, lifestyle‑driven buying among urban, mass‑affluent and younger consumers. For buyers, this mix of enduring ceremonial demand and growing everyday usage makes 2026 a planning year: a time to refine assortments, rebalance price tiers and strengthen supplier relationships in a category where value, trust and visual impact must work together.
Market Snapshot: Scale, Wedding Demand and New Growth
Global jewellery is a large, steadily expanding market, with 2024 sales estimated at around $370 billion and projections pointing toward roughly $560 billion by the early 2030s. Asia-Pacific is the key engine of this expansion. Regional data puts the Asia-Pacific jewellery market at approximately $200–220 billion in 2024, with forecasts to reach about $350–360 billion by 2033 at a CAGR of roughly 5–6%. Rather than being a niche or cyclical category, jewellery in Asia-Pacific is a structurally important part of consumer spending.
The Ceremonial Foundation: Chinese Mainland and India
In many markets, weddings still account for a massive share of sales. In Chinese Mainland, the market is worth roughly $90 billion (2024), with wedding-related purchases remaining the largest single demand driver. Similarly, India’s jewellery market is estimated at $90–95 billion, where bridal jewellery accounts for close to half of total demand. These figures underline how deeply jewellery is embedded in bridal budgets and intergenerational gifting, providing a stable revenue floor for the industry.
The New Growth: Fashion Jewellery and Lab-Grown Diamonds
Alongside this ceremonial core, everyday luxury is becoming a meaningful growth driver. The fashion jewellery segment in Asia-Pacific is valued at roughly $6.8 billion and forecast to grow at around 10% annually—double the rate of the broader market. This shift is driven by Gen Z and Millennials, who already account for over 35–40% of purchases in key Asian markets.
Notably, lab-grown diamonds (LGD) are accelerating this trend. Offering larger carat sizes and modern designs at accessible price points, LGDs are reshaping the “affordable luxury” segment, particularly for self-purchase and fashion-forward collections. Combined with rising online sales—now capturing 13–15% of the market—this creates a dynamic “everyday shine” sector that complements traditional investment gold.
Sourcing Strategy and Price Management for 2026
For buyers, this dual market structure—ceremonial vs. everyday—dictates the sourcing strategy for 2026. Assortments must support both high‑commitment bridal purchases and recurring, lifestyle‑driven buying, with clear roles for each price tier.
Asia-Pacific sits at the centre of this supply chain. With Chinese Mainland alone representing just over 40% of regional revenue, and hubs like Hong Kong and Bangkok driving diamond and gemstone trading, the region offers depth and competitive pricing. However, input costs are volatile. Price swings in gold, silver and gemstones can compress margins quickly if strategies don’t account for them.
Effective price management therefore requires a tiered supplier approach. Anchor larger, cost-sensitive programmes with suppliers offering forward contracts or price-smoothing arrangements for core materials. Simultaneously, reserve design-driven and fashion lines—especially those using lab-grown diamonds—for specialized studios capable of rapid design iteration and smaller batches. This mix lets buyers maintain competitive pricing on volume while capturing higher margins on trend-led pieces. Buyers who establish these two supplier tiers now will weather commodity swings and maintain portfolio health through 2026–2027.
Why In‑Person Sourcing Still Counts
In a visually driven category, final decisions still depend on reality. Assessing cut, colour, clarity and setting quality cannot be fully substituted by photos or specifications—especially for bridal collections or high-value stones. Meeting suppliers face to face also helps buyers gauge responsiveness and design capability in ways that remote channels cannot replicate.
From Insight to Action: Hong Kong International Diamond, Gem & Pearl Show (March 2–6, 2026); Hong Kong International Jewellery Show (March 4–8, 2026)
The twin jewellery shows bring together fine and fashion jewellery, laboratory-grown diamonds, luxury and accessible brand collections, and a full spectrum of suppliers and buyers from across the region and beyond. For procurement teams, this concentrated venue offers a rare opportunity to evaluate core materials and finished collections, assess supplier capabilities across both ceremonial and lifestyle segments, and finalize sourcing plans with partners tested in person.
Pre-register now for both shows to ground 2026–2027 jewellery strategies in real products, real relationships and real market insights—all accessible in a single trip.
Global & Asia-Pacific Jewellery Market Data
Grand View Research, Fortune Business Insights, Market Data Forecast, Technavio, TechSci Research
Regional and Country-Specific Market Analysis
Grand View Research (China Jewelry Market, India Jewelry Market, Asia-Pacific Jewelry Market), Zion Market Research (China Jewelry Market), LinkedIn Market Research (India Jewellery Market), Statista Market Forecast
Consumer Segments: Bridal, Fashion, Lab-Grown and Online
Statista (India jewelry market by occasion, China jewelry retail by product), Kaleyastudio (Gen Z jewellery trends), Online Jewelry Market reports (e-commerce penetration), Cognitive Market Research (Lab-grown diamonds and luxury segments)
Sourcing, Supply Chain & Trade Hubs
Hong Kong incorp.asia (Hong Kong Jewellery Industry), TechSci Research (Asia-Pacific Jewelry Market), Grand View Research (Regional supply structure), Reuters (Precious metals pricing and volatility)
Industry Fairs & Events
HKTDC Hong Kong International Diamond, Gem & Pearl Show (official site and fair-at-a-glance), HKTDC Hong Kong International Jewellery Show (official site and fair-at-a-glance)
