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For Toy Safety: US Publishes ASTM F963-23
For US Toymakers, a nationwide mandatory set of safety rules and regulations under ASTM F963 – Standard Consumer Safety Specification for Toy Safety, created by ASTM
Successful Marketing Strategy for 2024: 5 Steps to Take
As 2024 begins, market digitally with our tips on crafting a modern marketing strategy using key customer acquisition and growth channels! Depending on if your
Microplastics: Minimizing its Environmental Impacts
Microplastics is an environmental harm you probably have heard of. In the EU alone, around 145,000 tonnes of microplastics are estimated to be used each
Watch & Clock Fair Survey Unveils Near-Term Recovery
Following the Hong Kong Watch & Clock Fair and Salon de TE last September, a survey covering 566 buyers and 333 exhibitors was conducted at
Business Checking Account: The Basics
As a business owner, keep your business account separate from your personal one to get your finances well-organized. This ensures financial challenges, like debts or legal
The Attention Score: Ad Metrics for the Next-Gen
With evolving digital advertising, marketers are constantly seeking innovative ways to measure the effectiveness of their campaigns. As traditional metrics like click-through rates and impressions
5 Stationery to Start a New Page in 2024
Stationery are not only for schoolkids, but also essential office supplies and household products. At the beginning of 2024, let’s start the year afresh with
From Fairground to Online Connections: Introducing Scan2Match
If you visited our trade fairs recently, you may have noticed a QR code at the top corner of each exhibitor booth! In fact, this
