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Wine Fair Lifts Up Commercial Spirits Among Global Traders
The Hong Kong International Wine & Spirits Fair kicked off last Friday (3 November) uncorked potentials for emerging markets such as Korea, Mainland China, Taiwan
Are your Fashionable Shades or Functional Eyewear Complying to International Standards?
Eyewear is an essential accessory that serves both functional and aesthetic purposes. It is important that the eyewear you are wearing protects your eyes from
Shout Out to Wine Lovers Out there! 3 Tips for Choosing a Qualified Wine-serving Glass
Wine is a complex and delicate beverage that can be enhanced or diminished by the type of glass it is served in. Choosing a quality
Exhibitors Glow Their Ways at the Autumn Lighting Fair
The Hong Kong International Lighting Fair (Autumn Edition) and Hong Kong International Outdoor and Tech Light Expo that closed yesterday (30 October), together with the
Eco Expo Generates Significant “Eco-nomic” Benefits
The Eco Expo Asia closed its curtains yesterday (29 October) with over 300 exhibitors from 13 countries and regions showcasing their eco-solutions. Echoing its theme
HKTDC Webinar Recap: Social Media Game-Changer: Mastering Content Marketing Trends in One Class
With social media algorithms and customer preferences constantly changing, how to attract target customers, retain and nurture them as repeated customers? On the other hand,
5 Customer Engagement Strategies for E-Commerce
Today’s customer could begin their journey with a brand at any touchpoint. They’ll expect the experience to be uniquely tailored to their individual wants and
Why Personalized Experience is Important in Digital Marketing
In the modern digital space, brands struggle to get their message across to their target audience as genuinely as possible, which would naturally cause a
