The 7 flagship lifestyle and licensing events held in April, namely the Home InStyle, Fashion InStyle, Hong Kong Gifts & Premium Fair, Hong Kong International Printing & Packaging Fair, DeLuxe PrintPack Hong Kong, Hong Kong International Licensing Show and Asian Licensing Conference, successfully attracted over 95,000 buyers from 134 countries and regions, further enhancing Hong Kong’s international competitiveness in the cultural and creative industries and IP transactions.
Read More:
Navigating HK’s Lifestyle Mega-Fairs: Your 2026 Sourcing Roadmap
Taiwan Textiles Draw Overseas Buyers with Award-Winning Jacket on hktdc.com Sourcing
During Fashion InStyle, HKTDC interviewed a key exhibitor who uses our Sourcing platform to promote their innovative products globally. This standout participant is Taiwan Textile Federation which is dedicated to promoting Taiwan-made apparel, accessories, and designer brands. The organization has participated multiple times in the CENTERSTAGE with satisfactory results. This year, they are making their debut at Fashion InStyle, expecting to unlock even more business opportunities.
According to Karen Lin from the Sewing Technology R&D Section of the Fashion Marketing & Technology Department, the Federation showcases the winning TexBonder waterproof fashion jacket which utilizes revolutionary seamless waterproof bonding technology on hktdc.com Sourcing, attracting enquiries from buyers in the United States, Italy, and Chinese Mainland.
On the first day of the Fair, a buyer from the Czech Republic visited via the buyer’s guided tour too, and instantly saved their contact details using Scan2Match. This efficient and convenient system effectively fosters sustained connections between buyers and exhibitors, accelerating business conversions.
Home Appliances Attract Remarkable Small-Batch Orders via HKTDC
At Home InStyle, Camry Industries (H.K.) Limited manufacturing a wide range of mechanical and electronic scales, including kitchen scales, bathroom scales, Bluetooth-enabled scales and luggage scales, receives a high volume of product enquiries each month from buyers across the United States, UAE, Australia, Thailand, Chinese Mainland and Hong Kong through hktdc.com Sourcing.
The company’s Marketing Manager Iman Hui told us that both the Fair and hktdc.com Sourcing brought them major international clients who typically source multiple product lines and place repeat orders several times a year, with annual volumes from a single client exceeding 10 million units and generating substantial business opportunities.
In addition, the onsite Scan2Match QR code service further facilitated high-quality business matching with buyers from Thailand and Japan, allowing these visitors to instantly save the company information without the need to carry bulky catalogues, enabling effective follow-up after returning to their home countries.
Eco Products Showcase Credentials & Build Trust with Overseas Buyers on HKTDC Sourcing
Another featured exhibitor is Ecoworld Limited at the Gifts & Premium Fair which sells eco-friendly disposable products made from patented raw materials, ensuring that its products meet 100% home compostable and plastic-free standards.
According to the company’s Sales Manager Chris Ho, hktdc.com Sourcing has become a cornerstone of their international expansion, enabling the company to clearly present multiple international certifications, including BPI, FSC, GRS, TÜV Austria and SGS. These credentials are crucial for building immediate trust with professional buyers. The platform has significantly increased their visibility and generated steady enquiries from buyers in the United States, Türkiye and Poland.
As a first-time exhibitor at the Gifts & Premium Fair and a Premium Package exhibitor, the company has experienced the effectiveness of the HKTDC’s EXHIBITION+ online-to-offline promotional model. Some buyers had already viewed their company profile on the platform before the Fair, and had a basic understanding of their paper-based products in advance to move straight into more in-depth discussions on the spot.
Packaging Materials Capture Buying Interests from Diverse Industries
At the Printing & Packaging Fair, BSN International Hong Kong Limited which has established itself as a leading one-stop provider of RFID solutions and packaging materials for the footwear, apparel, cosmetics, furniture and retail industries, has returned to the Fair this year as an upgraded Premium Package exhibitor.
The company’s Sales Director Janet So shared that at the Fair, they met buyers from Sweden, Australia, Japan and Korea, and attracted major UK retailers, leading Asian fashion brands, emerging businesses and hotel chains with specialized bag requirements.
At the same time, the company actively leverages hktdc.com Sourcing to showcase their most popular products and full certification details, driving enquiries from the United States, the UAE, Australia, the Philippines, Singapore, Malaysia and Hong Kong. They also successfully delivered samples to buyers from Indonesia.
Maximizing Global Business Opportunities
All featured exhibitors have leveraged the hktdc.com Sourcing platform to market their lifestyle products cost-effectively. This proven approach enables companies to reach international buyers and maximize their competitive advantages in the global lifestyle and cultural markets.
If your company wants to expand your international reach, click here to join our e-Marketplace and connect with quality buyers worldwide.
EXHIBITION+ Digital Integration
The Fairs’ success extends beyond physical exhibitions through EXHIBITION+, featuring:
- Physical fair experience
- Click2Match smart business-matching technology
- Intelligence Hub online-to-offline seminars
- Integrated hktdc.com Sourcing platform access
Fairground Success Stories FAQ
How has hktdc.com Sourcing supported exhibitors?
- Aids exhibitors to attract buyers worldwide.
- Enables uploading of ESG and EU certificates to boost trust.
- Generates significant enquiries from across continents, and emerging markets.
- Contributes significant revenue.
How do trade fairs create business opportunities?
These events bring together global buyers, facilitate online-to-offline connections, and strengthen the reputation of Hong Kong as a premier trading and design hub. Exhibitors use fairs plus digital tools like hktdc.com Sourcing to expand markets cost-effectively.
How can companies join and promote their products?
Businesses interested in expanding globally can join the HKTDC e-Marketplace and participate in EXHIBITION+ to connect with quality buyers worldwide.
