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HKTDC Webinar Recap: 2024 Social Media New Picture | AI Lazy Pack, Will Shorts Remain Popular?
Entering 2024, will short videos that dominated content marketing remain popular? Can traditional texts and graphics still drive traffic and business? As generative AI grows
Business Checking Account: How? (Part 2)
For small business owners like some of you, a business checking account can benefit you with several compelling reasons: Streamlined Accounting: Easily track your business’
For Toy Safety: US Publishes ASTM F963-23
For US Toymakers, a nationwide mandatory set of safety rules and regulations under ASTM F963 – Standard Consumer Safety Specification for Toy Safety, created by ASTM
Successful Marketing Strategy for 2024: 5 Steps to Take
As 2024 begins, market digitally with our tips on crafting a modern marketing strategy using key customer acquisition and growth channels! Depending on if your
Microplastics: Minimizing its Environmental Impacts
Microplastics is an environmental harm you probably have heard of. In the EU alone, around 145,000 tonnes of microplastics are estimated to be used each
Watch & Clock Fair Survey Unveils Near-Term Recovery
Following the Hong Kong Watch & Clock Fair and Salon de TE last September, a survey covering 566 buyers and 333 exhibitors was conducted at
Business Checking Account: The Basics
As a business owner, keep your business account separate from your personal one to get your finances well-organized. This ensures financial challenges, like debts or legal
The Attention Score: Ad Metrics for the Next-Gen
With evolving digital advertising, marketers are constantly seeking innovative ways to measure the effectiveness of their campaigns. As traditional metrics like click-through rates and impressions